How Google’s Algorithm Updates Are Reshaping Digital PR
Google’s search results feel a bit like a perpetually shaken snow globe: every few months, a fresh algorithm gust kicks up, flinging keywords, rankings, and once-reliable outreach tactics into the air. For communicators who live and breathe Digital PR, these…
AI in Digital PR: Friend or Foe?
Artificial intelligence used to be the punchline of every sci-fi movie, yet here we are watching algorithms pitch reporters faster than a jittery intern on their fifth espresso. In the high-stakes arena of Digital PR, AI has elbowed its way…
How to Get Featured in Top-Tier Publications Without Paying for Ads
Getting your brand into the spotlight can feel a bit like trying to crash an exclusive rooftop party: the bouncer is huge, the guest list is secret, and you left your metaphorical glitter jacket at home. Yet every day new…